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ABSOLUT believes that each of us has the ability to create a better tomorrow and to bring a positive impact to the world. For us, a better tomorrow is a world where all humans are equal no matter where they are from. A world in which everyone is allowed to express their true selves. And people are free to love who they chose.

With this in mind i created these two posters for the absolut dare campaign.


* The work was produced at the communication and advertising agency Partners VMLY&R alongside the following team:

Creative Director: Alexandros Alexandrou

Copywriter: Kimon Pachakis

Art Director/Illustrator: Anna Miltiadou

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